LinkedIn CEO Ryan Roslansky recently revealed something surprising – LinkedIn’s AI writing assistant isn’t quite the hit they thought it would be.
Speaking with Bloomberg, Roslansky explained that although many LinkedIn users are exploring AI tools, they’re a lot more hesitant when it comes to using AI to polish their own posts.
Credit:Bloomberg
And why’s that?
Well, LinkedIn isn’t like other social platforms.
“This is your resume online,” Roslansky said.
In other words, people want their content to sound professional, polished, and most importantly, authentic.
Getting called out for using AI on TikTok might earn you a meme.
But on LinkedIn? That could mess with your career opportunities.
The Pressure to Post “Perfect”
Unlike casual apps like X (formerly Twitter) or Instagram, LinkedIn holds a different kind of pressure.
It’s where hiring managers, colleagues, and future partners hang out.
One awkward post, or one that screams “AI wrote this,” could affect how you’re seen.
Here’s why LinkedIn users are more cautious:
- Career consequences: It’s not just a post, it’s your personal brand.
- Higher content standards: The audience is more professional and less forgiving.
- Fear of exposure: No one wants to be the next viral “AI fail” screenshot.
So even though LinkedIn added AI tools to help users write smarter posts, many still prefer to trust their own voice.
AI Skills Are Booming, Just Not for Posts
Here’s the twist: while users aren’t eager to let AI write their posts, they’re very much leaning into AI in other ways.
Roslansky shared that:
- There’s been a 6x surge in jobs that list AI skills as a requirement.
- The number of users adding AI-related skills to their profiles has jumped 20x in the past year.
People are clearly taking AI seriously, just in ways that feel more practical and less risky.
Even the CEO Leans on Copilot (When It Counts)
Roslansky also admitted that he personally uses AI tools in his day-to-day, especially when communicating with his boss, Microsoft CEO Satya Nadella.
“Before I send him an email,” Roslansky said, “I hit the Copilot button to make sure I sound Satya-smart.”
It’s a small moment, but it shows how AI isn’t just for resumes or code.
It’s helping people at the very top write better without replacing their voice.
