Instantly AI

In today’s fast-paced sales world, finding the right tool to automate your cold emails can make all the difference.

Instantly AI promises to simplify outreach with smart automation and AI-powered features, but does it really deliver?

Key Features

1. Cold Email Campaign Automation

Instantly AI lets you quickly set up personalised cold email sequences using its AI Sequence Generator, which can craft entire email sequences for you.

You can also create conditional follow-ups, called subsequences, that adapt based on recipient actions. For example, you can send different emails if a prospect opens but doesn’t reply, making your outreach smarter and more relevant.

2. Unlimited Email Sending Accounts & Warmup

You can connect unlimited email accounts to your campaigns, which Instantly automatically warms up using a large network of real human accounts.

This warm-up process, recommended to run for about 14 days, improves your sender reputation and inbox placement, helping your emails avoid spam folders and reach more prospects.

3. B2B Lead Finder 

Instantly offers a built-in lead database with millions of verified B2B contacts. You can filter leads by job title, industry, company size, and more, making it easy to find high-quality prospects to target in your campaigns without needing third-party tools.

4. Centralised Reply Management (Unibox)

Instead of juggling multiple inboxes, Instantly’s Unibox feature consolidates all replies from your various campaigns and email accounts into one easy-to-manage inbox.

This simplifies tracking conversations and following up promptly, which is crucial for closing deals.

5. Built-in CRM & Multichannel Outreach

Beyond email, Instantly includes CRM features to manage your sales pipeline, assign tasks, and track leads.

It also supports multichannel outreach by integrating calls and SMS, allowing you to engage prospects through multiple touchpoints within one platform.

6. Campaign Analytics & A/B Testing

The platform provides detailed analytics on open rates, reply rates, and inbox placement, helping you understand campaign performance.

You can run unlimited A/B tests on subject lines, email copy, and calls-to-action to optimise your messaging and boost response rates.

7. Website Visitor Identification

Instantly can identify visitors to your website (US visitors only) and provide insights on their behaviour and role, enabling you to tailor your outreach more effectively and prioritise high-value leads.

8. Additional Features

The platform also offers email verification to reduce bounce rates, done-for-you email account setup services, custom tracking domains, and access to a private community for support and growth strategies.

Competitors Comparison Table