The mission for Lumen5 is simple: to make video marketing super easy and affordable for anyone in all levels of technical skill.
It is an AI-powered video creation tool that enables anyone without training or experience to easily create engaging video content within minutes.
This platform that takes your text, whether it’s a blog post, article, or script, and automatically turns it into engaging videos.
Instead of spending hours in traditional editing software, users can create professional-looking videos in minutes.
Key Features
1. Blog to Video
Ever wished your blog posts could do double duty as videos?
That’s exactly what Lumen5’s Blog-to-Video feature delivers. Simply paste a link to your article or drop in the text, and the AI will pull out the most important points, then match them with visuals and captions.
Instead of staring at a blank editing screen, you instantly get a draft video that feels polished.
With a few tweaks, you’ve transformed a 1,000-word blog into a 60-second highlight reel, something perfect for social media.
2. AI Voiceover Generator
Adding narration to videos usually means hiring voice actors or recording your own, which can be intimidating.
Lumen5 makes this simple with its AI Voiceover Generator.
You can choose from a variety of natural-sounding voices, adjust tone and pace, and let the AI narrate your video for you.
Whether you want professional, friendly, or casual delivery, there’s an option that fits.
It saves both time and budget while still sounding human.
3. AI Script Writing
Not everyone is a natural scriptwriter, and that’s where Lumen5’s AI Script Writing comes in.
Paste your topic or outline, and it generates a ready-to-use script tailored for short, engaging video formats.
This is a lifesaver for businesses or creators who know their message but struggle to communicate it in a punchy 30–60 second video script.
Think of it as your built-in writing assistant that knows how to keep viewers hooked.
4. AI Clip Maker
Scrolling through endless stock footage can drain hours from your day.
With the AI Clip Maker, Lumen5 automatically selects relevant clips and images from its massive library based on your script or text.
For example, if your script mentions “remote work,” the AI might pair it with clips of people on laptops at home offices.
You can accept the AI’s choices or swap them out, but either way, the heavy lifting is already done for you.
Competitor’s Comparison
| Tool | AI Automation? | Number of available templates | Ease of Use | Starting Price | Free Plan? |
| Lumen5 | Yes | 100+ | Very Easy | $29/Month | Yes |
| InVideo | Limited | 500+ | Moderate | $28/Month | Yes |
| Animoto | No | 200+ | Easy | $19/Month | Yes |
| Pictory AI | Yes | 100+ | Very Easy | $25/Month | Yes |
| Canva Pro | Limited | 61000+ templates | Very Easy | $13/Month | Yes |