Overview & Main Features

Heygen makes AI video creation simple, even if you have zero experience with video editing. From choosing an avatar to customizing animations, the platform provides a smooth workflow that helps you create professional-looking videos in minutes.
Let’s go step by step through Heygen’s core features and how they work.
Step 1: Start with a Template

Step 2: Choosing an Avatar (Or Uploading Your Own!)
Heygen has avatars that act as your virtual presenters, delivering your message in a natural, engaging way.

Pre-made Avatars – Over 300 avatars varying in ethnicity, age and professional style are available on Heygen. It gives you professional, lifestyle, UGC and AI-generated options.
Custom Avatars – Seeking an avatar that reflects you digitally? You can upload a short video of yourself to create a custom avatar on Heygen. The AI then generates an avatar that mimics your voice and expressions.
Talking Photo Avatars – You can even animate any photo to talk it. Simply upload an image, enter the script, and the AI will take care of the rest. Great for personal branding, historical characters, or converting static photos into videos
Step 3: Adding Voiceovers (AI Text-to-Speech or Your Own Voice)
After you’ve selected your avatar, it’s time to assign them a voice. Heygen provides two primary alternatives:
AI Text-to-Speech (TTS) – Enter your script and Heygen’s AI will generate realistic voice overs in multiple languages and accents. You also get the option to select tonebased on your content (for instance formal, casual, energetic).
Upload Your Own Voice – Want a personal touch? Upload an audio file, and Heygen will match your voice with the avatar’s lip movements.
Multi-Language Support – Heygen can be 175 languages as well as dialects, including Spanish from Mexico or Argentina, and 300 different voices
Step 4: Customizing Videos
Heygen offers advanced customization options to fine-tune your video.
Text & Subtitles
- Add some overlay text animations to emphasize on the key ideas.
- Generate subtitles automatically for accessibility and engagement.
When making training videos, for example, adding text callouts and subtitles helps reinforce key messages for better retention.
Step 5: Exporting & Sharing Your Video
Exporting is smooth sailing once your video is complete.
Download Options
- Export in 720p, 1080p or 4k for crisp, high-quality videos.
- Choose between MP4 or WebM for different platforms.
One-Click Sharing
- Upload directly to YouTube, LinkedIn, or Twitter from the platform
- Share using a Heygen link without downloading the file.