Kajabi AI is a collection of tools and features that help people create and sell online courses, digital products, and marketing content. It does this with Kajabi Cofounder, which serves as a managing partner for the small-scale business.
Although the Kajabi platform is riddled with a handful of features, this article will focus on the AI features. They’re the ones that actually produce the results Kajabi AI is well-ranked for.

1. Content Assistant & Creator Hub
This feature generates the foundational content for the business and overcomes “blank page syndrome”. The creator hub is a pack of tools that covers the course creation and selling process. Namely, it includes generators for course outlines, course lessons, landing pages, sales emails, sales video scripts, and social media content.
2. Creator Studio
Creator Studio is one of Kajabi’s main AI tools and is exclusively for content repurposing. Content repurposing means taking a content piece, such as a video, and creating mini-sized content types with AI. The workflow here involves the user uploading a content piece. Then, Kajabi’s AI analyzes and generates small chunks of content in different forms.
When producing a video, Kajabi adds subtitles, full transcripts, and may even add dubbed voiceovers to help with accessibility and content reuse. This saves a significant amount of time and helps maintain a consistent stream of content creation.
3. AI Business Automation & Assistance
Kajabi has an internal AI chatbot called AMA (Ask Me Anything) that creates content, builds products, and basically runs the business. Ama works similarly to AI assistance tools like ChatGPT, but it’s integrated directly inside Kajabi. Therefore, it performs tasks specifically related to website management, course creation, emails, and marketing. Just as the name implies, AMA can provide answers for anything.
It can also be prompted for answers like a typical chatbot. Ama writes emails, blog posts, website copy, and marketing content. It also has a more technical side; Ama can generate basic code for page formatting, design, and UI.
It can even train AI chatbots on the user’s own data (PDFs and docs) to make 24/7 sales or support bot for the business. Such versatility makes AMA applicable to many tasks that would ordinarily require many hires to complete.
4. Support and Customer Service AI
Kajabi has an efficient process for handling queries if users ever feel stuck. It has an AI virtual agent that provides solutions instantly by surfacing relevant knowledge base articles. More complex queries are organized by tagging incoming support tickets by category/subcategory.
5. Kajabi Cofounder
This is a recently added AI feature trained to be a context-aware AI business partner. It does what a human managing business partner would do. Cofounder interacts with the user through interviews and brainstorming sessions to understand the intended business dynamics.
It then formulates strategies to structure the business based on what it has gleaned, coupled with being the right-wing man each step of the way. Kajabi Cofounder also adds its own opinions into the mix. It can make recommendations for areas like pricing based on the product type, audience research, and expertise level.
How Kajabi AI Helps Course Creators
Anyone tasked with creating a course or digital product understands the amount of mental effort it takes. There is no clear-cut process. It’s characterized by rounds of brainstorming sessions, research, iterations, and re-iterations, beta-testing, and more occurring haphazardly with even the best of plans.
Kajabi identified this problem and has introduced the smartness of AI to do all the heavy-lifting. Its recent update, Kajabi cofounder, is evidence of this. It functions as a business partner and personal assistant, and gets all the boring work done; a dream come true for every course creator.
FAQs
1. Does Kajabi Have AI Tools?
Yes, Kajabi has AI tools. There’s an AI assistant called AMA and AI content generators for emails, landing pages, and course outlines. Kajabi also has a Creator Studio, which repurposes video content into blog posts, social media posts, emails, and other content. All tools are geared towards creating courses, writing marketing content, and repurposing content faster.
2. Why Is Kajabi So Expensive?
Kajabi is expensive because it wears many hats. Instead of paying separately for a website builder, email marketing software, course platform, AI assistant, landing page builder, and sales funnels, Kajabi combines all of these features together.
In a fully human workflow, Kajabi’s role would be filled with multiple human hires. Therefore, its higher price is affordable, given its offerings.
3. What Features Does Kajabi Offer?
Kajabi has a handful of features for creating and selling online courses, building a website, sending email marketing campaigns, creating landing pages and sales funnels, managing memberships, hosting videos, processing payments, and automating marketing. It also includes features for analytics, customer management, and content creation.
4. Does Kajabi Have a Chat Feature?
Yes, Kajabi has chat features. It has a chatbot, AMA, that generates answers to queries and acts like a personal assistant.

