Leonardo.AI Review: A Guide for Creatives

If you’re like everyone else, you go in search of a review before making a time or even money commitment to an AI tool. If you’ve ever wondered about Leonardo.AI’s image-generating capabilities, this Leonardo.AI review is here to answer your questions. 

In this article, you’ll find the best use cases for Leonardo.AI, alternatives, features, and an overview of the tool. Let’s get into this review and see if Leonardo.AI is the right fit for your needs.

TL;DR

• Leonardo.AI is a powerful generative AI tool that simplifies image generation.
• It’s easy to use, detail-oriented, feature-rich, and budget-friendly compared to other image-generation tools like Mid-Journey.
• Leonardo.AI’s diverse artistic styles and templates give users a creativity boost.
• Users particularly love this tool for its version history feature that prevents destructive editing.    

Leonardo.AI Is Best For

Who benefits the most from Leonardo.AI? Let’s break it down further to see how it caters to different groups:

1. Freelancers and Small Business Owners

Running a business or working solo means juggling countless tasks. You are the accountant, customer service representative, marketer, and more. Hiring a professional art illustrator to aid your marketing efforts can often feel like a luxury. But with Leonardo.AI, you can produce high-quality images.

It caters to a wide array of varying design needs: eye-catching logos, polished social media graphics, or professional banners for your website. And it does this in minutes. Its cost-effectiveness ensures you can focus on growing your business without breaking the bank. 

Leonardo.AI acts like a time scavenger. It enables you to spend less time on design projects and more time on landing your next big client.

2. Content Creators and Marketers

Are you a social media manager looking to spice up your Instagram posts or a blogger who wants to make your articles pop? Leonardo.AI has got you covered. It offers templates tailored for the details of various platforms. Now your visuals can be as optimized as your content.

For marketers, the ability to produce high-quality, branded content consistently is invaluable. Leonardo.AI simplifies campaign creation, letting you churn out ads, banners, and promotional materials without relying on external designers. This means faster turnaround times and more control over your content strategy.

3. Students and Educators

Presentations, projects, and academic infographics are essential in education. However, creating visually appealing materials can be daunting and time-consuming. This is especially true for anyone lacking an art background. Leonardo.AI makes it easy for students to craft impressive slideshows, charts, and visuals that stand out in a classroom setting.

Educators can also employ this tool to prepare learning materials. Instead of spending hours designing from scratch, you can use pre-built templates or AI-aided suggestions to create professional-quality visual resources that enhance student engagement.

Alternative To Leonardo.AI

Not sold on Leonardo.AI? Here are some popular alternatives:

Tool

MidJourney

DALL-E embedded in ChatGPT

Perplexity

Leonardo.AI Pricing

Let’s talk about money. Is Leonardo.AI affordable? 

Plans	Pricing	Main Features
Apprentice Plan	$10 / month, billed yearly	No watermarksPremium image guidance features
Artisan Plan	$24 / month, billed yearly	Unlimited images Collections  Premium image guidance
Maestro Plan	$48 / month, billed yearly	Unlimited collections Premium image guidance
Enterprise Plan	Custom pricing	Supports team API-based usage with extensive features Token allowance Private servers Team collaboration  API capabilities

Note: 

• The free plan itself is great even though you get limited credits. You do not have to make a financial commitment to reap the benefits the tool provides. However, advanced features for maximum benefits are locked behind a paywall. 
• For price updates, visit the Leonardo.AI website. 

Leonardo.AI Review: Overview and Main Features 

What sets Leonardo.AI apart in the competitive world of AI-powered tools? It’s not just another image-generation software; it’s a comprehensive platform designed to empower creators with innovative features that make generating high-quality visuals a breeze. Here’s a breakdown of its main features:

1. AI Image Generation

This is an obvious feature. Leonardo.AI excels in transforming user prompts into stunning, high-resolution visuals even in its free version. The free plan gives about 150 tokens every 8 hours and charges about 10 tokens per image generation. It could be more by a few tokens. It depends on the nuances of the image. 

To generate an image, type in a simple description, and Leonardo.AI’s advanced algorithms will create a tailored image based on the input. Alternatively, you can choose from preset styles, contrast levels, and dimensions via the left-hand menu. For more intricate prompts, the platform includes Image Guidance and Elements for added customization. 

The Image Guidance lets you incorporate a previous image as a reference for style or color by using the star icon in the prompt box. Similarly, Elements allow you to apply specific looks, such as glassy effects or soft pastel styles, to your creations. Adding these elements can help the AI deliver more targeted results.

Note: 

• If privacy is a concern for you, Leonardo.AI may not be a great choice. Not the free plan at least. To prevent Leonardo.AI from training on your generated images, go for the paid plan.
• The tool generates finely rendered image details. Even though the notorious AI hands could use more finetuning.
• No finetuning of the generated image is available in the free plan. For post-generation finetuning and advanced editing, opt for the paid plan. 

2. Fast Image Generation 

Leonardo.AI generates images are generated in 10 to 20 seconds. It is one of the faster options available. The speed however poses no dent to its image quality. Added to this is batch processing. Need multiple images at once? The tool supports batch generation, allowing users to create entire collections in minutes. 

3. Diverse Art Styles

Leonardo generates photorealistic imagery, abstract art, and a wide range of other styles, ensuring that creators can achieve the exact look they envision. This also comes with an Iterative refinement feature. 

Not satisfied with the first output? You can tweak prompts and settings to refine the image until it meets your expectations. However, this feature is locked behind a paywall. 

Note: Editing small areas of an image can be frustratingly unintuitive, even with the help of the platform’s guides.

Also read: Best AI Generative Fill Tools to Transform Your Images 

4. Customizable Models and Training

What truly sets Leonardo.AI apart is its ability to adapt to specific user needs. You can upload datasets to train models tailored to their unique requirements. For example, a brand could train the AI to generate visuals aligned with its established aesthetic/ brand guide.

5. Asset Library and Reusability

This tool has a pre-built growing asset library of pre-generated images, textures, and visual elements that can be integrated into your projects instantly. The resulting images can be broken down into layers, allowing for easy editing and reuse in design software like Photoshop or Illustrator.

6. Collaboration 

Leonardo.AI makes provisions for team coworking on a project. It has a project sharing feature that lets colleagues or clients weigh in and contribute to the process. Collaborators can also leave comments or suggest edits directly within the platform, reducing the need for external communication tools.

7. Version History

Leonardo caps this feature with a very sweet icing on the cake: version history. This feature lets you(and your team) keep track of changes and revert to previous versions of an image, ensuring that creative ideas are never lost.

8. Affordable Pricing

For the benefits it provides, Leonardo.AI’s pricing structure is a steal. With paid and higher tier plans comes more tokens, more credits, unlimited images, and a suite of advanced editing/finetuning features. 

And if you want something more? Leonardo.AI offers enterprise solutions with custom pricing. This is great for larger organizations that need extensive support and scalability.

Note: 

• Post-generation editing tools are locked behind a paywall, which forces you to spend tokens more quickly if using the free version.
• Unused tokens don’t carry over to the next month, meaning you lose whatever remains.
• If you downgrade your plan, any remaining credits from the higher-tier subscription are forfeited.

9. Integration Capabilities

Leonardo.AI doesn’t operate in isolation, it integrates seamlessly with other tools and platforms. After generation, images can be exported in compatible with popular design tools, ensuring a smooth workflow. 

Its API is accessible for developers’ use. Developers can integrate Leonardo.AI’s capabilities into their applications, enabling custom use cases.

The Bottom Line

Leonardo.AI makes a great addition for anyone needing professional-quality graphics without the extra hassle. While imperfect, it’s an affordable, feature-packed, and user-friendly tool anyone can use to create beautiful art. 

Also read: The Best AI Image Generators of 2025

FAQs

1. Is Leonardo AI Worth Paying For?

Yes, Leonardo AI is worth paying for if you need an AI tool for creating high-quality digital art and design. It offers advanced features, customization, and reliable support, making it a great choice for professionals and enthusiasts.

2. Is Leonardo AI a Safe Site?

Yes, Leonardo AI is a safe site. It uses secure protocols to protect user data and transactions, ensuring privacy and safety.

3. Is Leonardo AI Completely Free?

No, Leonardo AI is not completely free. While it offers a free plan with limited features, accessing advanced tools and higher usage requires a paid subscription.

4. Is Leonardo AI Better Than MidJourney?

It depends on your needs. Leonardo AI excels in user-friendly design, flexibility, and tools for customization. MidJourney, however, is known for its highly artistic and unique AI-generated outputs. Both are great options but cater to different preferences.